If you've seen the movie Bruce Almighty, then you've heard "sweeps week" before!!! Of course, it's really like a month, and we won't be sending people to Niagara Falls...
But, it is the beginning of the rating period. November is a big month...I am working on sweeps stories, too, and hopefully, they won't go something like this:
Here are some sweeps-type news slugs--
"Teen Prostitutes"
"Dirty Doctors"
"Prison Sex"
And, hey, you've probably heard these lines before--
"It's 10 o'clock, do you know where your kids are?"
"Did you know your cereal can kill you?
"A KXYZ exclusive investigation tonight, take a look at this "shocking" video"
But, it is the beginning of the rating period. November is a big month...I am working on sweeps stories, too, and hopefully, they won't go something like this:
Here are some sweeps-type news slugs--
"Teen Prostitutes"
"Dirty Doctors"
"Prison Sex"
And, hey, you've probably heard these lines before--
"It's 10 o'clock, do you know where your kids are?"
"Did you know your cereal can kill you?
"A KXYZ exclusive investigation tonight, take a look at this "shocking" video"
But here's something out of the box...look at how KCTV 5 in Kansas City is promoting its sweeps story...http://thedoctorisready.com/ (I really like it...)
So, here's your challenge...come up with more exciting sweeps headlines or story slugs...
So, here's your challenge...come up with more exciting sweeps headlines or story slugs...
1 comment:
That was intense!
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